Recording · 00:00

Anyone can generate a story. You lived yours.

Your competitors' origin stories were written by a machine, and it shows. We film yours: the real person, saying out loud why this thing exists. It is the one asset in your market that cannot be faked.

A business founder mid-conversation during a filmed interview in her own light-filled studio, warm natural light — a sample founder film. A founder, on the record 04:08
The problem

Every about page now sounds like every other about page.

Founder stories, mission statements and origin copy have all converged on the same voice, because a lot of them are now written by the same handful of tools. Customers noticed before marketers did.

The generated versionSix paragraphs about passion and innovation that could belong to anyone.
The real versionThe founder, on camera, telling you what actually happened.

Meanwhile the actual reason your business exists is sitting unrecorded in one person's head.

Four films

Four moments worth putting on the record.

Most businesses start with the first one, because it earns its keep straight away. The other three have a date attached, which is usually what makes someone finally pick up the phone.

A second-generation baker mid-story in the family bakery she runs, warm early-morning light — a sample origin story film. Sample
The evergreen one

The origin story

Why this exists. What it was like at the start, what nearly killed it, and what you believed that made you keep going. The film that goes on the site and stays there.

Watch a sample
A chief executive pausing reflectively at her office window in her last week before handing over, warm late-day light — a sample founder's chapter film. Sample
Someone stepping back

The founder's chapter

A leader retiring, selling, or handing over. Documentary length, properly made, while they are still in the building. This is the one people wish they had done a year earlier.

Watch a sample
Long-standing staff and the owner gathered informally in their shopfront, genuine relaxed moment — a sample milestone anniversary film. Sample
An anniversary

The milestone

Ten years, fifty, a hundred. A film that treats the anniversary as something more than a logo with a number in it. Everyone who was there, on the record, while they can still be asked.

Watch a sample
A mother and daughter, two generations of a family business, together in the space they both built — a quiet genuine handover moment. Sample
Second generation

The handover

Both generations on camera, in the same room. What was built, what is changing, and what is not allowed to. The rarest of the four and usually the most moving.

Watch a sample
How it works

Do it yourself, do it with us, or let us do all of it.

The same three levels we offer families, scaled for a business. Start wherever the budget and the calendar actually are.

The front door

The Story Map

We find it. You keep it.

What your origin story is actually made of, who needs to be on camera, and what to ask them. A scoped document you own, whether or not you ever film with us.

  • The story, found and structured
  • Who to put in the chair
  • The question set
  • A plain recording guide
Fixed fee / scoped up front
Most chosen You capture, we finish

You record it

Your camera. Our craft.

Film it internally using the map, then hand it over. We edit, colour, master and deliver something that looks like it cost several times what it did.

  • Uses the map you already own
  • Fits around a busy founder
  • Finished, graded, delivered
Per finished film
Full service

We do all of it

We come to you.

An interviewer and a crew, on site, across as many people as the story needs. The fullest version, and the only one that reliably gets a guarded founder to say the true thing.

  • A real interviewer in the chair
  • Multiple subjects, on location
  • Documentary length available
Per project / scoped from the map

Pricing for Businesses is being set with our first partners. Figures will be confirmed in writing before anything is committed.

The commercial bit

This is a marketing asset. Preservation comes free with it.

Nobody signs off an archive. They sign off something that gets used. The good news is that this is honestly both, and the film does not expire.

On the site

The about page stops reading like everyone else's, because it is a person talking instead of copy nobody believes.

In the pitch

Two minutes of the founder saying why, in a room where every other deck looks the same.

On day one

New starters meet the founder properly in induction, even at a business too big for that to happen in person.

On the big screen

Conference, awards night, anniversary dinner. The film that makes the room go quiet.

In the sale

A buyer or an investor understanding what they are actually acquiring, from the person who built it.

In fifty years

When nobody left in the building ever met the founder. This is the part that quietly matters most.

Preference for AI generated content has fallen to 26%, down from 60% in 2023. Being real is now a strategy.

What we do and do not do

We capture stories. We do not build knowledge systems.

It is worth being clear, because businesses often need both and they are genuinely different jobs. Here is the line, and what happens when you land on the other side of it.

This is us

A story

Why the business exists. The founder. The people who built it. A chief executive retiring, filmed as a documentary. The hundred year anniversary.

The Legacy Studio films it
This is our sister studio

A system

The process only your sales manager knows. The operational know-how walking out the door. A searchable library a new starter opens on day one.

A retiring chief executive is a film. A retiring sales manager's process is a system. We will tell you which one you actually need.

Good questions

What businesses ask us first.

If yours is not here, just ask. A real person answers, not a form.

Ask us anything
We're not a hundred year old brand. Is our story big enough?
Almost certainly yes. Two generations behind a counter is a story. Eleven years and one near-collapse is a story. Size is not the test. The test is whether someone made a decision that mattered and can still tell you about it, and that is true of nearly every business we speak to.
Our founder hates being on camera.
Most of them do, and they usually say so in the first two minutes. Drawing the story out of a reluctant person is the craft here, built over twenty years of interviewing and facilitating. We do not need a performer. We need someone who was there.
How is this different from hiring a video production company?
A production company will film beautifully what you tell them to film. The difference here is the person asking the questions. We arrive having already worked out what the story is and who should tell it, and the interview is the product. The camera is how we catch it.
How much of our people's time does this take?
The Story Map is usually a couple of conversations. Filming is typically a half day on site for a founder film, longer if we are capturing several people. We work around the business, not the other way around, and we do not need your office turned into a studio.
Who owns the film, and can we cut it up?
You own it outright, including the raw footage if you want it. Cut it into shorts, use it in ads, put it in induction. We will usually deliver a long version and a short version for exactly that reason.
We also need to capture what our technical people know.
That is a system, not a story, and our sister studio Learn Awesome does that properly. Same group, same people, one introduction. We would rather hand you across than build you something we are not the best at.
Do you use AI anywhere in this?
Not in what we deliver. No synthetic voices, no generated footage, no script written by a machine and read by your founder. The entire commercial argument for this film is that it is real, so faking any part of it would defeat the point.
While they are still in the building

Who in your business should be on the record?

Family businesses, founders, and brands with something worth remembering.